Challenge: Can music tell a story? Absolutely! Our challenge with this production from Sapporo was to use music and sound effect elements to carry the narrative. It had to be engaging, dynamic, and offer an Asian flair to showcase the vibe and personality of the brand. By the way, if you haven’t tried Sapporo beer, you need to. It’s absolutely delicious. You can find it at breweries and Asian restaurants, but we digress…

Solution: Isn’t the solution to every problem beer? We cracked open a few Sapporo’s and got to work on this audio with a funky flair. We made the music sound just how their brand feels: luxurious, energized, exotic, and vibrant with an Asian background. We incorporated bamboo instrumentation, Asian percussion, and of course, the black sumo gong to set the tone and engage the viewer with the visuals being painted across the walls.

Push Button Productions can support all of your audio creatives maintaining your brand’s message and style.

 

Push Button Productions

For information about Push Button Production’s Commercial Jingle, Radio Ads, or Audio Production services, fill out a form on our contact page or you can call us toll-free at 888-494-PUSH (7874) and we will get in touch with you as soon as possible. Thanks!