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Category:
Blog
Looking at the Best Radio Trends of 2017
January 15, 2018
2017 has been a great year for radio and radio lovers alike. With new ways that stations and advertisers can…
Why You Need A Media Strategist For Radio Ads
December 12, 2017
Tailored Content Okay, so you’ve been radio advertising for a while now and a few radio ads go on the…
The Past, Present and Future: Internet Radio
November 15, 2017
It could be a better idea to place your ads on internet radio rather than broadcast. Here’s a bit of background…
Don’t Worry, Be Happy – And Listen to Radio
October 16, 2017
There’s about a million different ways you can listen to music today. Many of them sit in the palm of…
Yes, We Can Help You With TV Spots!
July 7, 2017
It’s no secret that we’ve been creating great audio for over ten years. When companies want quality radio advertising, they…
Foreign Language Advertising: A Market Too Big to Ignore
July 7, 2017
There’s 41 million American consumers that may never hear your ads. Sounds like something you want to change? If you’re…
8 Media Buying Basics You Should Know
July 7, 2017
Radio offers an expansive audience for a great price. You can target your demographic based on which radio formats (stations)…
People’s brains were analyzed while they listened to radio ads. Here’s what happened.
January 9, 2017
Neurensics neuromarketing research conducted the first study in marketing history that assesses how radio ads affect the brain. Neurensics used…
Digital Radio Technology Gives Birth to High-End Radio Ads
November 30, 2016
Radio technology has come a long way and gone are the days when you needed to use FM or long…
Political Media Buying is on the Decrease
October 27, 2016
The Wall Street Journal reports that since 2012 network TV political advertising has decreased. A top ad tracking agency, Kantar…
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