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Get tips, ideas, and best practices on everything – life, love, audio branding… Oh, wait, no. It’s just the audio branding stuff.
Why Radio Advertising is Still Relevant Today
You might think that radio is a technology of the past, but if you own a business then you should…
Investing In Radio Advertising with a Limited Budget
Radio advertising has the power to increase profits and raise brand awareness, but for small to mid-sized companies, it can…
The Siren Awards Best Radio Ad of 2016 Finalists Are Announced
Production studios, ad agencies, and radio stations are battling it out in the hopes of capturing a Gold Siren. The…Streaming Media May Be More Lucrative Than AM/FM Radio for Advertisers
A new study reveals that you should spend your next advertising dollars on streaming media as opposed to AM/FM radio.…How YouTube is playing a Large Role in 2016 Presidential Election
The first time YouTube has had an impact on an American presidential election was back in 2008, Sarah Palin’s “Obama…A Complaint Against a Thirsty Camel Radio Ad Victimizing Supermodels is Upheld by Advertising Watchdogs
Thirsty Camel ran a radio ad that went like this: “They say there’s no such thing as a free lunch.…Inside the Political Ad War You Probably Haven’t Heard About:
Republican presidential candidate, Donald Trump, recently released a new ad in preparation for the first primary election, the Iowa Caucus,…Radio Advertising Up 24% in November
If you think radio advertising is dead, you are mistaken. According to Standard Media Index, radio revenue was up 24%…Using the Power of the Human Voice
At some point or another in an ancient history class, we’ve all pictured someone chiseling primitive symbols into a rock…The Power of Radio and Your Imagination
The Golden Age of Radio can still teach us a lesson or two. On October 30, 1938, Orson Welles directed…
