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Get tips, ideas, and best practices on everything – life, love, audio branding… Oh, wait, no. It’s just the audio branding stuff.
Choosing the Right Genre for Your Radio Jingle
The thought of radio jingles may conjure up a very specific sound in your brain - a dated, peppy, “I’d…
What’s Wrong with Radio Station-Produced Commercials?
They’re cheap, easy, and fast. They may look great on paper, but how do they sound?When venturing into the world…
4 Reasons Why Radio is Still Relevant
In November of 1925, WSM Nashville broadcast the first episode of what would become the Grand Ole Opry show. Families…Spotify’s Newest Feature Concerning Advertisers: Are Unlimited Skippable Ads a Hit or Miss?
Digital audio advertising is exploding, recently becoming a $1.6 billion market. Spotify and Pandora continue to duke it out to…
Why You Need A Radio Jingle for Your Brand
Radio jingles have been around since the late 1920’s when General Mills adopted its own a cappella group, the Wheaties…Meet the Push Button Productions Staff
Hi. We’re Push Button Productions and this is a list of the people who work here. VIP meet and greet…
Why Your Campaign Needs Radio Advertising
You’re setting up your brand’s killer summer campaign. You’ve booked TV spots, outdoor space, and created digital video content that…
Why some of you hear “Laurel” and the rest of you are wrong
If you’ve even connected to internet at all within the past week, you’ve probably seen the great debate over the…Drivers Can’t Live Without Internet Radio
This just in: 82% of people would not buy a car without radio. And now 75% of new cars have…Benefits of an Audio Logo for your Brand
Audio Logo An audio logo—a short sound that exemplifies your brand’s services and personality—is incredibly important for your brand. Think…
